Author name: Brenainn

Boiler Upgrade Scheme

Boiler Upgrade Scheme Surge: Capturing the Green Heating Revolution

Boiler Upgrade Scheme – A Snapshot The momentum behind the Boiler Upgrade Scheme (BUS) continues to build, with January and February 2024 seeing a notable rise in the adoption of green heating technologies. January’s data revealed a 39% year-on-year increase in applications, crossing the 2,000 mark for the first time outside the initial surge observed […]

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Insights from City Plumbing's Latest Survey

The UK Homeowner’s Growing Appetite for Renewable Energy: Insights from City Plumbing’s Latest Survey

The landscape of residential energy in the UK is undergoing a remarkable transformation, as evidenced by a recent survey commissioned by City Plumbing and executed by Censuswide. Engaging 2,011 UK homeowners, the survey sheds light on the burgeoning interest in renewable energy solutions, particularly solar panels and heat pumps. Solar Panels: A Bright Future Ahead

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UK manufacturers social media cheat sheet

Social Media Cheat Sheet:

Social media marketing is essential for UK manufacturers aiming to enhance brand visibility, engage with audiences, and drive growth. With over 80% of manufacturing companies experiencing increased brand awareness through social media, it’s clear that an effective strategy can yield significant results. Understanding Social Media in Manufacturing 1. The Impact of Social Media Brand Visibility

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Marketing Heat Pumps to Installers strategy article - POP marketing

Marketing Heat Pumps to Installers: A Strategic Approach

Heat pumps have emerged as a sustainable alternative, sparking interest and debate among installers. Recent studies have segmented installers into distinct archetypes, revealing diverse attitudes and experiences towards heat pump installation. This segmentation not only sheds light on the current state of the industry but also paves the way for targeted marketing strategies that cater

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ACCOUNT-BASED MARKETING CHEAT SHEET

Cheat Sheet Account-Based Marketing

In the world of B2B manufacturing, long sales cycles and limited market data often lead to wasted resources and missed opportunities. Targeting the right accounts becomes crucial, yet traditional marketing often scattershot resources, struggling to reach the decision-makers who matter most. The Solution: Account-Based Marketing (ABM) provides a laser-focused approach to nurturing high-value accounts, transforming

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Plumbing Contractors: Google Local Service Ads Guide

Google Local Service Ads: Plumbing Contractors Edition

Why Use Google Local Service Ads for Plumbing Contractors Top Visibility: Appear above organic search results and traditional ads on Google. Local Targeting: Reach potential customers actively seeking plumbing services in your area. Pay-per-Lead: Only pay for leads that contact you directly, ensuring quality and relevance. Setting Up Google Local Service Ads Create a Google

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5 Effective Strategies to Increase Plumbing Services Visibility on Google 2024

5 Effective Strategies to Increase Plumbing Services Visibility through Google

In the competitive plumbing industry, visibility is paramount. Google, being the primary resource for individuals seeking plumbing services, presents a huge opportunity for business growth. This article outlines five methods for leveraging Google to increase service inquiries and expand your client base. Utilise the Google Guarantee Program The Google Guarantee badge is a mark of

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